Module 7 · Lesson 1 of 5
FREE · A spreadsheet⏱ ~40 min
Build a topical cluster map
Plan a pillar page plus the supporting articles that link to it.
Why this matters
Covering a topic thoroughly signals genuine expertise, and the linked pages reinforce each other's rankings.
✓ How to do it
- Pick a core topic that maps to a money page (the pillar).
- List 6–12 sub-topics people search around it (the cluster).
- Plan internal links: every cluster article links up to the pillar.
- Slot these into your content calendar.