Free6 LessonsAbout 3 hrs 50 min
Run a Content Engine
Find what ranks, beat it with your own numbers, and publish on a steady beat
Module Progress0/6
Writing more isn't the goal. This module shows you how to find what ranks, beat it with facts only you have and keep publishing on a steady beat.
What You Will Finish With
- A sheet of five ranked pages and what each one is missing
- A post with the answer up top, a source for every number and images from your own work
- Four finished posts ready on a calendar with uneven dates
- Three older pages updated, with addresses to recheck
The Lessons
1Find What Ranks, Then Beat It With Real DataGoogle + a spreadsheet45 min2Put the Answer First, Then Go DeepYour CMS30 min3Give Every Number a Source or Cut ItA spreadsheet40 min4Make Images From Your Own WorkYour phone + a spreadsheet40 min5Write Ahead and Publish With Random GapsA calendar30 min6Update What You Have Before Adding MoreGoogle Search Console45 min
Earn This Badge
Pass The Run a Content Engine Exam
Finish the lessons, then answer 10 questions. You need 80 percent to pass, and you can retake it after 24 hours. It is free and you get a public page anyone can check.
Pass every module in the How We Run It to earn the course badge too.
Take The Exam How It Works