FreeYour phoneAbout 30 min
Film Short Clips of Real Work
A short clip of a real job on a real phone is enough. It shows buyers the work and gives you something true to post.
Why This Matters
The worst mistake is filming something long, shaky and silent, then posting it anywhere. No one watches past the first few seconds. A clip people finish is short, bright and about one thing.
✓ How To Do It
- Pick one job. One clip shows one result, such as a before and after, one repair or one answer to a question buyers ask.
- Hold the phone upright. Clean the lens with your shirt. Film in daylight when you can.
- Open with the result in the first two seconds. Show the finished work, then show how you got there.
- Keep it between 15 and 60 seconds. Cut every pause. If it drags, cut it again.
- Say what you are doing in plain words. Hold the phone close to your mouth so the sound is clear.
- Run the phone test. Play it on your own phone at arm's length with the sound off. Can you tell what happened? If not, reshoot or add short captions.
- Ask before you film a customer, a house number, a license plate or a face. Skip a shot if anyone says no. See Privacy Basics.
- If you record talking, get everyone's okay first. California requires all parties to agree to a recorded private conversation.
- Put the clip on its own page with a clear title and a short line of text. Add a thumbnail that matches the video.
Done WhenOne clip under 60 seconds that passed the phone test, plus the customer's okay if anyone appears in it.
Reference List
Tips & Pitfalls
- Real beats polished. Skip the music and the filters.
- One clip per job beats a long montage.
- Keep the original file. Edit a copy.